Oh, hello!

A black and white portrait of a woman with long dark hair wearing a button-up shirt, smiling softly at the camera.

I’m Jinhee Park.

I’m a multidisciplinary Design Director based in NYC, currently working at Razorfish. I create thoughtful digital experiences that bring strategy, storytelling, and craft together—turning complex challenges into work that feels simple, intuitive, and human.

I’m a creative thinker, problem solver, and design leader with more than a decade of experience shaping digital products, platforms, and campaigns. I guide multidisciplinary teams from early discovery and UX through visual design and launch.

My experience spans automotive, financial services, travel, and commerce, including work for brands such as Genesis, Mercedes-Benz, Venmo, Royal Caribbean, Walmart and more.

Originally from Seoul, South Korea, I earned a BFA in Advertising from the Academy of Art University in San Francisco. Curious by nature, I continue to explore how design, culture, and emerging technology can create more meaningful connections between people and brands.

For more about my work—or just to say hello—feel free to reach out.

Email: jinheeparkdesign@gmail.com
Phone:415-734-1745

Experience

RAZORFISH

Design Director | New York, NY 

PRESENT
—
JUN 2015

  • Lead creative brainstorming sessions and concept direction, collaborating with clients and internal teams to align creative concepts with business goals and resonate with the target audience.

  • Oversee a team of designers, copywriters, and other creative freelancers, providing guidance, feedback, and mentorship to ensure the quality and consistency of creative output and delegate tasks, manage workloads, and foster a collaborative and supportive work environment to inspire creativity and drive innovation.

  • Maintain high-quality standards and consistency in creative projects by developing brand guidelines and component libraries. Review and approve creative work to ensure alignment with guidelines and objectives. Conduct audits and evaluations for continuous improvement and innovation in creative execution.

YOUNG AND HUNGRY CREATIVE

Design Intern | San Francisco, CA

DEC 2014
—
SEP 2014

  • Contributed to various projects: branding, web design, and integrated campaigns. Collaborated with creative directors during a design internship.

Education

ACADEMY OF ART UNIVERSITY

BFA in Advertising | San Francisco, CA

2014
—
2010

Awards

ACADEMY OF ART UNIVERSITY

Spring Show | Exhibited

2011

SEOUL SEONAM ART ORGANIZATION

Teen Art Exhibition | Award

2006

Design Skills

Typography
Illustration
Sketching
Photography

UI/UX
Web Design
Branding
Motion Graphic

Technical Skills

Figma
Sketch
InVision
Photoshop
Illustrator
After Effects

InDesign
Keynote
HTML5/CSS3
JavaScript/jQuery
WordPress/PHP

Language

English & Korean